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Custom Business Logo Design

Creation of the logo is one of the key elements for the brand formation and company growth, as custom logo design is the basis of visual communication between the business and customers. There is a variety of logo types. Among them are those that consist of words and letters, pictures and symbols, or the combination of both. All in all, a design of logos is based on several typical characteristics, such as icons,  company names, slogans, fonts, and colors.

Custom logo, as well as the unique name and corporate style design, contribute largely to your company’s identity. These are crucial in order to stand out on the market, to build the customer trust, to raise the efficiency of the whole promotion, to build the recognition and to create the corporate culture. A lot of companies underestimate the power of a logotype designed by a custom logo design company in Canada. However, it forms the first impression of your brand in the eyes of customers. A swift glimpse at an emblem can make customers trust the business or immediately destroy its image.

Have you ever told yourself: “I want my company to have its own logo, bright and unique?” Our company is at your service if you wish to order an expert design of a qualitative custom logo for a brand. We offer though not cheap but still affordable prices along with a high quality, exhaustive consultancy and comprehensive discussion of your ideas.  Our team of experienced and professional designers works on the creation of unique and original logotypes in close cooperation with clients to ensure that all their requirements are met.  Do you need a custom business logo design? Get in touch with us today, online or by other means!

Individual Approach

Creating logo from scratch

Creating logo by the concept

Current logo modernization

Five Things To Keep In Mind Concerning A Professional Custom Logo Design

1. The custom logo must represent what you do

The correctly chosen professional custom logo design can contribute a lot to the promotion of the values that brand is aiming to associate with. The business identity is formed to a greater extent by the impression which the company name and its logo create together. It is essential that custom layout of the business logo represented your products and/or services, reflected views and attitudes (by the whole design or the color scheme), and pointed out your fields of the expertise. Your logo has to tell your company story, new and old!

2. The emblem should be unique and original

Logo design has to be representative, inspiring the trust, original and eye-catching. It has to say a lot but without using many words. Any professional company offering the services of design, including the creation of the custom logo, will dedicate a maker or even several for your cause. Allow the designated creator to be creative and venturous,  try a variety of fresh, daring and provoking ideas for a logotype. Sometimes, it is worth to think outside the box, especially if your target group are teenagers and young people. Nevertheless, remember to uphold the balance. Do not go too far in the creativity – logo must stimulate positive feelings and attitudes.

3. Choose the right colors

Color palettes, schemes, and combinations play an essential role in the perception of the logo. The right choice of colors allows to express determinations, proficiency of the company, its website, and products as a whole. Do not forget that some users are quite choosy about the design and can leave your website only because they did not like the logo. It is also worth to mention that colors affect the customer’s mood and even can convince them to buy exactly your products.

For example, the orange color is attributed with friendliness and cheerfulness. Green inspires images of nature, freshness, and peace. Blue makes people feel calm and secure. One of the colors which raise the strongest emotions is the red color because it brings the sense of excitement and instills hunger (that is why many fast food companies use red in their logos).

4. Be mindful of fonts

Interesting kind of logos are typography-based ones. Graphic designers use the term “typeface” when they speak about features of the font symbols. If you want your company to be associated with comfort, traditions, and stability, then the best choice for your logo would be Serif typefaces (similar to Times New Roman font). If you aim to be viewed as a modern and easily approachable company, then go for the Sans serif typefaces (similar to Helvetica font). And if you intend to represent the creativity, elegance, and sensitivity, then choose the script-like calligraphic typefaces.

5. Keep it simple

Bear in mind that designed logo has to be simple enough and adjustable, as it will be used not only on the website but also for promotion campaigns, on booklets or labels, business cards, and in other printed materials. If you have chosen the colorful logo, make sure its elements will be also discernible even in black and white. The size is also important – do not include too many fine details because the logo can be printed in a small format.

Logo Design - Advantages and opportunities:

Creating an effective concept

For competent reflection of the main specialization of your company in the logo.

Drawing and choosing color gamma

A harmonious combination of shape, size, color palette and fonts.

Providing used fonts

You are guaranteed to receive all the fonts used in your logo.

Providing source files

You are guaranteed to get the source files with your logo in the vector.

Summary

To summarize all the written above, your company logo has to be custom and memorable. Usually, you have only one chance to get the people’s attention and to make a positive first impression. Our company knows a lot about logo development, and we are looking forward to sharing our expertise with you.

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If you are a beginner entrepreneur and still for some reason or another doubt whether you need a website or mobile application, then you have come to the right place! We, Silver Solutions, are reliable partners in developing of your personal website and mobile application.

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